Day 1 | Wednesday, Dec. 7, 2011
8:00 - 9:00 | Registration and Continental Breakfast
9:00 - 10:00 | Digital Media Outlook
10:00- 10:40 | Keynote
10:40-11:00 | Break
11:00-12:00 | Supersession
Now Playing in Your Living Room: Content Battles
Whoever controls the most digital content will be in the strongest position to capture the most digital consumers. That reality has
shaped an epic struggle between the broadcast and cable networks, cable and satellite companies, content distributors and tech companies for who, when and how content is delivered. Who has the upper hand?
Peter Lude, SVP, Sony Solutions Engineering, President, SMPTE
Jim Mainard,
Head of Digital Strategy and New Business Development, DreamWorks Animation;
Chairman, Intl 3D Society
Jim Louderback, CEO, Revision3
Moderator: Michael Stroud, Chair, Digital Living Room
12:00-1:30 Networking Lunch
Lunch Sponsor
1:30 - 2:30 | Breakouts / Industry Track
The New Face of Advertising and Commerce in the Living Room
From VOD to virtual currencies, consumers are increasingly making buying decisions in their living rooms. As the internet becomes
an ever-greater part of the television experience, the trend will only intensify -- pushed by targeted, interactive advertising that will
transform the living room experience.
Aimee Rosewall-Godley, Category Sales Director, Tech/Telecom/Gaming West, AOL
David Stengle, SVP, Business Development, BlackArrow
Evan Krauss, EVP, Advertising, Shazam Entertainment
Farhad Massoudi, Founder and CEO, adRise
Moderator: John Fletcher, Senior Analyst, SNL Kagan
Breakouts / TV Track
Smart TVs: Is 2012 The Year for Connected TV?
As consumers have shifted to HDTVs, the next big consumer technology is connected TVs. Today CE manufacturers are rushing
to build out their smart TV platforms to get consumers, while trying to attract software developers to their ecosystem. This session untangles the ever-changing smart TV landscape, and explains how it can be a huge game-changer for consumers and content owners. The session includes an overview of smart TV vendors as well as disruptors like Boxee, Google TV and Apple TV.
Charles Seiber,
VP, Marketing, Roku
Joseph Baribeau, VP Business Operations, Flingo
Russ Schafer, Senior Director of Global Product Marketing, Connected TV, Yahoo!
Phil Lynch,
VP, Digital Networks and Mobile Entertainment, Sony Pictures Television
Alan Messer,
Senior Director of Connected Consumer
Technologies & Standardization, Samsung Electronics
Greg Hayes, Director of Business Development & Connected Media, Disney Interactive Media Group
Moderator: Randy Giusto, SVP, Innovation Research and Industry Analyst, Ipsos Vantis
2:30 - 3:30 | Breakouts / Industry Track
How Hollywood Does Digital Content
A panel of distinguished entertainment executives discusses how they develop and sell digital content, and the relationship to its "core" products for movies and television.
Kim Moses,
Executive Producer and Director, "Ghost Whisperer";
Principal, Sander/Moses Productions
Toper Taylor,
Producer, "Cookie Jar TV", CBS, President and Chief Operating Officer, Cookie Jar Entertainment
David Tochterman,
Head of Digital Media, Innovative Artists Agency
Peter Ward,
Senior Vice President, Information Operations and Content Licensing,
Sony Pictures Entertainment
Moderator: Michael Terpin, Founder and CEO, Social Radius
Breakouts / Tech Track
Integrating Mobile, Tablets and New UIs into Living Room
Mobile phones and tablets will increasingly substitute for remote controls in the living room, and will be increasingly synched
with television programming to create a "double screen" experience. Kinect and its successors will also play a growing role in UI.
How will it all shake out?
Jeremy Toeman,
Chief Product Officer, Dijit
Scott Brown, SVP, Strategy & Digital Platforms, The Nielsen Co.
Katie Smillie, Product Manager, Miso
Kemal Altintas,
Senior Manager, LG Electronics
Moderator: Suzanne Diamond,
Adjunct Professor, Wharton School; Founder, The Diamond Group
Breakouts / TV Track
Cutting the Cable Cord: Will Internet Viewing Replace TV?
Growing numbers of consumers watch TV programming over the Internet through sources like Netflix, Hulu and Amazon. Does this presage a change in the way operators do business -- a move toward the long-predicted a la carte model that cord cutters want? Is it a trend content providers should welcome, or will they see their margins deteriorate?
Louisa Shipnuck,
Director, Marketing and Strategy, Verizon Digital Media Services
Andy Drooker, Senior Director of Emerging Platforms and Technology, The Weather Channel
Shahi Ghanem, Chief Strategist & EVP of Marketing, BitTorrent
Moderator: Sharon Waxman,
CEO and Founder, The Wrap
3:30 - 5:00 | Demos and Venture Pitches
Judges:
Scott Levine,
VP and Managing Director, Time Warner Investments
Neal Hansch,
Partner, Rustic Canyon Venture Partners
Bruce Taragin, Managing Director, Blumberg Capital
Demo:
Craze Digital
Pitches:
TVPlus
latakoo
BlackRidge Technology
BAMM.tv
WeVideo
5:00 - 5:30 | Fireside Chat
Lucas Cruikshank, Comedic Actor and Creator, "Fred", the most subscribed YouTube channel of all time;
Star, Nickelodeon's "Fred: The Movie and upcoming "Night of the Living Fred"
Evan Weiss, Manager/Producer, TheCollective
5:30-7:30 | Networking Reception