John Koller
Director, Marketing, PlayStation Platforms
Sony Computer Entertainment America
As Director, Hardware Marketing, at Sony Computer Entertainment America (SCEA), John Koller is responsible for the management and marketing of the PlayStation 3, PSP (Playstation Portable), PlayStation 2, PlayStation Network marketing, and all related peripherals in North America. In his current role, Koller is tasked with the management of all aspects of PlayStation hardware platforms, including brand management, product features, strategic initiatives, movie studio and music label content development, peripheral launches and more. He has managed or assisted with the launches of all current SCEA hardware products, including the PS3, PSP, PlayStation 2, as well as many PlayStation 2 peripherals. Koller has more than 12 years of consumer product marketing experience, including 11 years directly in the videogame industry. Previously, Koller launched more than 30 top-selling PlayStation 2, PSP and PlayStation software franchises as a product marketing manager at SCEA, including SOCOM: U.S. Navy SEALs, ATV Offroad Fury, Syphon Filter, and Ratchet & Clank. In this role, Koller was responsible for all aspects of software marketing, including global positioning strategies, TV, print, online and viral advertising, packaging, code analysis, as well as public relations and creative promotional events, and viral marketing and activities. Koller was also an associate product marketing manager for 989 Studios, a division of SCEA that developed games for the PlayStation computer entertainment systems and Windows personal computers.

William O. Leszinske, Jr.
GM, Digital Home Group
Intel
William Leszinske is the General Manager of the DTV (Digital Television) and Custom SoC (System-on-Chip) Group within Intel Corporation's Digital Home Group. Leszinske is responsible for growing Intel’s business in the DTV market segment, spanning roadmap, marketing, business and ecosystem development to deliver platform solutions that will accelerate a new generation of Internet compatible digital TVs. Leszinske joined Intel’s Consumer Electronics effort in 2006 and has focused on developing the company’s overall strategy, business model and products. Leszinske has been with the Digital Home Group since its formation, and created the core Consumer PC Marketing and planning teams. Leszinske’s Intel career spans strategic planning, product development, marketing and extensive field sales experience. Leszinske joined Intel in 1989, and holds a B.S. in Electrical Engineering from Texas A&M University.